A CMS is very handy for someone who needs to make frequent updates to the information on their website. Potential customers will lose interest in your site if it has the same content over the years. People will get bored of your monotonous website and look for new websites with fresh information. Implementing a content management systemis a great way to keep your website content new and up to date without having to pay a professional to make the changes for you.
On the other hand, if you have a static website, without a CMS build into it, you would need to edit the code of your site to incorporate any changes. Modifying a static website takes technical expertise to make simple changes and a single mistake in the code can cause your site to go down. But it doesn’t mean that static websites don’t have numerous benefits. Let’s compare a CMS website vs. static website.
If you have a small site which rarely needs to be updated, a static website will be a better choice. Static websites are easy to maintain and take less time to load than a code heavy CMS. The file names and coding logic is much more search engine friendly with a static websites. Static websites offer more design freedom and allow for better search engine rankings.
The main disadvantage to a static website that advanced technical knowledge is required to make modifications and updates without hindering SEO and code integrity. Another problem is that you need expensive software to incorporate any change into the webpage of your static site. Sometimes, people experience problems when they try to integrate various add-ons in the website without consulting a professional web designer.
The main advantage of a CMS is the ease of making updates, but along with this great feature there are some important disadvantages. You have limited options for designing the site compared to a static site. CMS’s are usually database driven and are less secure and more susceptible to hacker attacks. Load times are much longer with a CMS and they are also much harder to optimize for the search engines than a static website.
A custom designed static website and a content management system both have advantages and disadvantages that must be considered when choosing which option is right for your website. A professional internet marketer can help you plan a strong internet strategy and assist you in deciding which option will best fit your needs.